Wisconsin's Largest Conference for Assisted Living Professionals

The annual event with hundreds of assisted living professionals, operators, owners, executives, and community leaders gathered together for WALA's Annual Conference.

The 2024 Annual Conference will remind attendees why they join us year after year.  Experience high level educational content that recognizes the unique challenges facing assisted living professionals today.  Connect and network with a community of peers who have displayed how to Be Extraordinary on a daily basis. 

Join us with hundreds of others who live and breathe assisted living for  3 days of networking and education.



Several networking opportunities, valuable educational sessions, new and favorite speakers, and an Extraordinary vendor trade show displaying products and services to enhance the industry -- all under one roof!

600 + 


100 +


Program + Networking Packed Days

Who Should Attend?

The WALA Annual Conference is a must-attend event for industry professionals in all areas critical to a successful assisted living business.  No matter your role, title, or job responsibilities, you will discover relevant sessions and education opportunities designed for you.
C-Level Suite, plus leads and teams from the following areas:

Operations & Occupancy  l  Marketing, Sales & Development   l   Dining  l   Quality Improvement   l   Architecture & Design   l   Finance & Administration    l   Public Policy & Government Relations    l   Caregivers & Nurses

"Above and beyond your expectations. Don't miss it...I never do!" ~ WALA Member

Why Attend?

Connect, celebrate, discover, and learn from each other.
  • Engage in discussions around how we move the assisted living industry forward
  • Explore what other leaders are doing to be successful
  • Learn how to improve staffing and enhance operational efficiencies
  • Connect with exhibitors and expand relationships
  • Hear an exceptional Keynote and attend a range of new educational sessions added for 2024

Hotel Information:

Secure a room under the WALA room block HERE

Hotel nights are set for reservations March 5, 6 and 7 for the conference taking place March 6, 7, 8th

Elite Cornhole Tournament:

Sign up for the Elite Cornhole Tournament today here! Prizes awarded to top 2 teams. 

Become a WALA Member 

Member Benefits Include:

Reduced Rates l The WALA Advocate Digital Newsletter l Email Communications l Resourced Directory & More