Exhibitor l Sponsorship Opportunities

2027 WALA Annual Conference

Put the Power of your brand to work.

Connect face-to-face with assisted living professionals from across Wisconsin at WALA's 2027 Annual Conference. Build relationships, showcase your solutions and be part of the conversations moving assisted living forward.

February 24–25, 2027

Kalahari Resort

Exhibitor Opportunities

Choose Your Presence

Exhibitor Booth Options

Standard Booth

Includes an 8-foot table and admission for one exhibitor staff member.

Show Member Pricing

Non-Member: $1,700

Prime Booth

Double booth on an end cap for maximum visibility. Includes two 8-foot tables and admission for one staff member.

Show Member Pricing

Non-Member: $2,100

Limited Availability

Lounge Booth

Exclusive members-only space with full networking access and maximum display area. Includes two booth staff and a WALA banner with your logo.

Member: $2,200

Plan Your Conference

Exhibitor Schedule

Day 1 — February 24, 2027

12:00 PM – 4:00 PM: Exhibitor Setup SETUP

5:00 PM – 8:00 PM: Evening Reception

Day 2 — February 25, 2027

6:00 AM – 7:00 AM: Exhibitor Setup SETUP

7:30 AM – 3:30 PM: Expo Open

12:00 PM – 1:30 PM: Networking Lunch

3:30 PM – 5:00 PM: Booth Take-Down TAKEDOWN

Before You Arrive

Exhibitor Checklist

Submit your booth preference to Heather Novoselac at hnovoselac@ewala.org . If no preference is provided, WALA will assign booths based on availability and competitor proximity.

Confirm booth staff names for badges.

Book your stay at the Kalahari Resort under the discounted room block.
Book Your Room

Watch for Valley Expo’s exhibitor packet, which will be sent directly to you.

Review the on-site setup and tear-down schedule.