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2026 Annual Conference

Wednesday, February 25, 2026 at 12:00 PM (CST) to Friday, February 27, 2026 at 12:45 PM (CST)

Kalahari Resort

1305 Kalahari Dr
Wisconsin Dells, WI 53965

Attendee Registration Now Open

register now

Learn More Here

Hotel Information

There is a room block established at the Kalahari Resorts in Wisconsin Dells, WI

♦ WALA room block will remain open as long as there are rooms available.

♦ WALA room rate is $149/night

♦ Reserve your room today!

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Attendees

	Credits	Price
Optional Wednesday Pre-Event Pre-register and Save! Register for our optional educational pre-event taking place Wednesday, February 25. Non-member ticket: If you are a WALA member, please sign in to access your member discount.		$275.00 Price will increase to $300.00 on 2/18/26
February 25th Evening Reception - RSVP Requested Interested in joining us at our opening evening reception with dinner, drinks + pub style trivia on Wednesday, February 25th? RSVP now and we'll see you there! Registration Ends 2/17/26 at 11:59 PM CST		FREE
Thursday & Friday Conference Attendance Pre-register and Save! Enjoy full access to all conference sessions, exhibitors, the Thursday prize drawing reception, and meals for both days. Non-member ticket: If you are a WALA member, please sign in to access your member discount.		$477.00 Price will increase to $505.00 on 2/18/26
Sponsor College Students Sponsor College Students! Provide an opportunity for students majoring in health care administration to attend the conference. Receive recognition and attend an exclusive networking session with all of the students.		$250.00
NAB Credits Separate from CEUs, register for NAB credits to apply toward your Nursing Home Administrator License. Registration Ends 2/27/26 at 11:00 AM CST		$125.00

Exhibitors

	Credits	Price
2026 Standard Exhibitor Non-Member		$1,600.00
2026 Prime Exhibitor Non-Member SOLD OUT Registration Ended 10/10/25 at 12:00 AM CST		$2,000.00
2026 Annual Conference Additional Exhibitor Staff Your exhibitor booth includes registration for one attendee. Add additional exhibitor staff for $150 each.		$150.00
2026 Logo Add On With this purchase, your company logo will be featured in our Advanced Agenda for an additional promotional opportunity. Registration Ended 12/16/25 at 12:00 AM CST		$125.00

	Credits	Price
Advocacy Awareness Sponsor Support WALA’s ongoing commitment to advocating for the assisted living profession. As a sponsor, you will have the opportunity to provide marketing materials for conference attendees. This sponsorship also includes the option for a representative from your organization to help staff the WALA PAC table during the event. Registration Ends 2/2/26 at 12:00 AM CST		$1,000.00
Company Hallway Banner Sponsor a hallway banner to give your organization prominent visibility throughout the conference. Registration Ends 2/2/26 at 12:00 AM CST		$1,500.00
Tote Bag Insert Sponsor Sponsoring companies may include their chosen marketing materials in the WALA tote bags distributed to all attendees and exhibitors. The sponsor is responsible for providing the materials, which must be received by the WALA office no later than February 6, 2026. Registration Ends 2/2/26 at 12:00 AM CST		$1,000.00
Breakout Session Sponsor As a Breakout Session Sponsor, you may select the session you wish to support. Sponsors are welcome to place marketing materials in the assigned breakout room and have a staff member introduce the speaker. All materials must be submitted to WALA by February 6, 2026. Registration Ends 2/2/26 at 12:00 AM CST		$500.00

Agenda

February 25
12:00 PM - 4:30 PM	Optional Education Pre-Event Addition by Subtraction: Letting go of What's Holding you back in Leadership
5:00 PM - 8:00 PM	Opening Networking Reception Pub Style Trivia
February 26
7:30 AM - 8:30 AM	Registration + Breakfast
8:15 AM - 9:00 AM	Opening Remarks Welcoming and Opening Announcements
9:00 AM - 10:00 AM	Opening Keynote The Encore Experience
10:00 AM - 11:00 AM	Break in Exhibit Hall
11:00 AM - 12:00 PM	Concurrent Breakout Sessions
12:00 PM - 1:30 PM	Lunch + HERO Awards
1:30 PM - 2:30 PM	Concurrent Breakout Sessions
2:30 PM - 3:30 PM	Break in Exhibit Hall
3:30 PM - 4:30 PM	Concurrent Breakout Sessions
5:00 PM - 7:00 PM	Evening Reception Exhibit Prize Raffle + Cornhole Tournament
February 27
8:30 AM - 9:00 AM	Light Breakfast
9:00 AM - 10:00 AM	Concurrent Breakout Sessions
10:15 AM - 11:15 AM	Concurrent Breakout Sessions
11:30 AM - 12:45 PM	Dialogue with BAL Director Plus lunch and PAC raffle drawing

Attendees (200)

Laura Aguilera assistant director Family Connections of Watertown WI, LLC

Susan Armstrong Stellar Rehabilitation

Jeremy Bartlett Architect Thrive Architects

Dylan Basterash Business Development Manager Kelmann Restoration

Kelly Berrens Regional Director of Nursing Park Vista Senior Housing Management, LLC

Kate Bertram Dimensions Living Green Bay

Brian Bock Director of Clinical Services Hayat Long-Term Care Pharmacy

Mary Boyce Client Engagement Manager PRN Home Health

Ken Brotheridge BAL Director

Kevin Carey Director of Business Development Iconica

Olivia Cash Marketing Specialist ECP Assisted Living Software

Allan Castelli District Sales Representative Gordon Food Service

Jay Charles Streu's Pharmacy

Amanda Charlesworth Sales/Marketing LTC Rx Pharmacy

Mike Christensen Founder/CEO EasyShifts.com LLC

Kristy Church Director of Talent Acquisition MyPath

Bethany Clemenson

Jeff Crain Kairos Consulting

Kelly Crowder Executive Director/Licensed Practical Nurse Sonida Senior Living

Gary Czaplewski Capitoline Intel

Aaron Davis Senior Project Manager Plunkett Raysich Architects, LLP

Lauren Davis CEO/Owner Davis Clinical Consulting

Kate Decamp Chief Executive Officer RSN Technologies

Jim Denor Executive Vice President ClearPath Connections

Juanita Diaz Family Connections of Watertown WI, LLC

Tristan Dollinger Shareholder von Briesen & Roper, s.c.

Cassandra Dority National Vice President of Workforce and Development Beacon Specialized Living

Seth Dougherty Business Development Manager SERVPRO

Tracey Draper Professional Networking Chair WI Representatives of Activity Professionals

Katie Drea Care Transition Coordinator Brighton Hospice Madison

Shelly Dretzka aHRow, LLC

Devin Dube Oak Medical S.C.

Alex Ebben Sales and Marketing Manager Paul Davis Restoration

Maggie Eder Chief Operating Officer-ALF, BS, Marketing Specialist Davis Clinical Consulting

Christy Edwards, RD, CD Martin Bros Distributing Co

Doug Englebert Pharmacy Practice Consultant Bureau of Technology, Licensing, and Education

Patrice Flanagan-Morris Empowerment Within

Mary Kate Friess Clinical Director Sequoia Integrative Medical Services

Ben Ganther President Ganther Construction l Architecture

Pam Gaurkee, RN BSN Director of Clinical Operations Capri Communities

Michael Gillette

Gregg Golden Sr. Associate/Project Manager Plunkett Raysich Architects, LLP

Taylor Goodland Account Executive M3 Insurance

Robert Grammatica Whereyoulivematters

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Tess Griffin Executive Director Eagle Point Senior Living

Rita Gronski Vista Prairie at Brentwood

Carl Gruber Loss Prevention Specialist SFM - The Work Comp Experts

Brittany Hanson Executive Director Great Lakes Management Company

LouAnn Harmel Owner of Collinwood Memory Care Collinwood Memory Care

Deborah Heidecke Director of Marketing and Communications Unity Hospice and Palliative Care

Reid Hemlock Account Manager Skyline Services, Inc

Britney Henschel assistant manager Family Connections of Watertown WI, LLC

Lisa Henschel Family Connections of Watertown WI, LLC

Tiffany Henschel manager Family Connections of Watertown WI, LLC

Tom Hermann Southwest Milwaukee Consortium

Jenna Hilmenski

Richard Hintz Strategic Partnerships Manager Guardian Pharmacy of Wisconsin

Dean Hunt Vice President of Marketing & Business Development Bayland Buildings, Inc.

Dawn James ClearPath Connections

Alyson Johnson Rehab Liaison PRN Home Health

Christopher Johnson Renaissance Senior Living of Hilldale

Teckla Johnson Director of Corporate Services Pathway Health Services, Inc.

Angie Jopke Owner ALEA Training & Consulting

Sara Kekula Director of Senior Living & Social Services M3 Insurance

Tina Keller Territory Manager Bluestone Physician Services

Wendy Kempf Senior Care Advisor Heritage Senior Living

Lucas Kirch Senior Marketing Underwriter SFM - The Work Comp Experts

Elaine Kleinhans Business Development Manager Paul Davis Restoration

Jackie Kotlarek Client Relations Assisted Living Pharmacy Service

Ken Kozickowski Ganther Construction l Architecture

Jill Kreider President Azura Memory Care

Sam Kuchta Community Relations Specialist Herzing University

Molly Lane-Petzoldt Marketing Generalist Medication Management Partners

Pat LeMire Director of Senior Living & Social Services Practice M3 Insurance

Bob Lightfoot Attorney Reinhart Boerner Van Deuren s.c.

Delores Lillard Manager Qwerty

Jolene Lucas Business Development Liaison Midwest Mobile Wound Care

Jenny Maxwell Dental Hygienist RDH Communications LLC

Grant McCullough McCullough's LTC Pharmacy

Brian McEvoy National Practice Leader - Workers Compensation R & R Insurance Services

Dan McGlynn, RPh Owner RockMED LTC Pharmacy

Forbes McIntosh Government Relations Consultant Government Policy Solutions

Mark McMillan VP of Business Development Aegis Therapies

Tim Meise Senior Estimator Midwest Alarm Services

Brittany Meoska Meoska Coaching

Dave Molenda Owner Positive Polarity

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Charlotte Moore Owner/Operator/Administrator Moore Genuine Care, LLC

Amy Mulcahy Rehab Liaison PRN Home Health

Scott Mullenberg Greenfield Rehabilitation Agency

Jodi Navis RN Bay Harbor Assisted Living, LLC

Gabby Neal PRN Home Health

Bill Nyback Account Executive Midwest Alarm Services

Loren Odom ECP Assisted Living Software

Gregory Offner

Falisa Onipede Administrator Better Way Healthcare Consulting

Nathan Pamperin Senior Living & Healthcare Studio Leader GROTH Design Group

John Perham Director of Sales Assisted Living Pharmacy Service

Kandace Peterson Business Development Director Oak Medical S.C.

Gina Philbrick Manager/RN Ella Besaw Center

Megan Podoll Director of Community Development Bristol Hospice

Scott Prochaska Wisconsin Project Manager Safe Step LLC

Frieda Pulkowski EQUIP Training & Consulting

David Raschka Architect Thrive Architects

Dallas Reynolds Housing Manager Eagle Court Memory Care

Sarah Robertson Aegis Therapies

Xavier Robles End User Specialist ASSA ABLOY

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Robert Rogers Regional Director of Business Development Lifespark

Jaime Roth Morton LTC Pharmacy

Catherine Saldutte WI Talking Book and Braille Library

Kelly Schleif, LEED AP Exec. VP Ganther Construction l Architecture

Rachel Schley Pharmacy Liaison LTC Rx Pharmacy

Lori Schlosser, MS, BS CEO EQUIP Training & Consulting

Larry Schneider Partner, Senior Living Planner Plunkett Raysich Architects, LLP

Martin Schreiber

Stephanie Schulz A Voice for You

Sondra Schuppe Interior Designer GROTH Design Group

Natasha Semenova CEO ILC LLC

Michael Sherer von Briesen & Roper, s.c.

Shelly Sievert-Haizel Healthcare Software Specialist Carefeed

Briana Silvani Ovitsky Vision Care

Deborah Smith WI Representatives of Activity Professionals

Rick Spaulding Team Business Leader SFM - The Work Comp Experts

Bridget Stearns Director of Operations and Development Watertown Regional Medical Center-Senior Behavioral Health Unit

Kayla Steeber Bath Fitter

Andrew Steward Assistant Professor UWM

Tanya Sutton Director of Operations Senior Helpers Madison

Jeffrey Taylor Account Executive Kellanova

Colleen Toebe Pathway Health Services, Inc.

Jim Tropp Business Development RockMED LTC Pharmacy

Isaac Wallace Market Sector Leader ERDMAN Company

Ron Wallschlaeger District Sales Representative Gordon Food Service

Rachael Wenner Area Vice President of Business Development Moments Hospice

KC Wilson Business Development Territory manager Therap Services, LLC

Kerry Winkler Program Manager Wisconsin Caregiver Academy c/o University of WI-Green Bay

Tyler Wyland Consolidated Construction Company

Arafad Yasin Owner United Care Homes LLC

Chad Zuehlke Facility Manager Hayat Long-Term Care Pharmacy

Tonya Zurfluh Vice President / Partner Lerdahl

62 Other Registered Attendees

Exhibitor + Sponsor Registration Open

learn more and secure your booth today

2026 Annual Conference

Attendee Registration Now Open

register now

Learn More Here

Hotel Information

Attendees

Exhibitors

Sponsors

Agenda

Exhibitor + Sponsor Registration Open