Exhibitor l Sponsorship Opportunities


The Annual Conference you all know and love is scheduled for February 25-27, 2026 at the Kalahari Resort in the Wisconsin Dells.  This is the conference opportunity created for you to showcase your products and services to over 600 assisted living professionals. With 4+ hours of direct contact with attendees and decision-makers, you can share how you can help them have MORE success in their communities.  Secure your booth below before they're gone!

Exhibitor Schedule:

Exhibitor Setup Times:

Wednesday, February 25th 12:00pm-4:00pm OR

Thursday, February 26th 6:00am-7:00am

Exhibit Hall Open to Attendees:

  • Wednesday, February 25th 
    • 5:00-8:00pm During our opening entertainment reception
  • Thursday, February 26th
    • 7:30am-8:30am
    • 10:00am-11:00am
    • 12:00pm-1:30pm
    • 2:30-3:30pm

Exhibitor Take down Times:

Thursday, February 26th 2:30-4:30pm


Exhibitor Pricing:
Each exhibitor registration includes one exhibit staff member. Additional exhibit staff may be purchased for $150.
Member Rate: $1,200
Non-Member Rate: $1,600
Member Rate: $1,600
Non-Member Rate: $2,000
MEMBER ONLY: $2,200
Includes hallway banner for placement in lounge and 3 additional booth staff

Register today

download pdf registration form here


Exhibitor Checklist:

1. To indicate booth preferences, e-mail Heather (hnovoselac@ewala.org) after processing your registration.  

If no preference is noted, WALA will determine booth placements based on best availability at the time and proximity to direct competitors. Booth preferences are not guaranteed and booth assignments will be provided closer to the event.

VIEW FLOOR PLAN and availability HERE

2. Valley Expo will send their exhibitor packet to vendors directly at a later date for ordering and shipment information.

3. Hotel reservations are still available and can be booked through this link HERE

Sponsorship Opportunities:

Sponsoring WALA's Annual Conference is not only a great way to support the association but also a great way to have your brand represented at the largest assisted living conference in Wisconsin. 

SECURE YOUR SPONSORSHIP here today

WALA Member Rate: $1,100
Non-WALA Member Rate: $1,500
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