Digital Retargeting Add-On

Extend your visibility beyond WALA.org.

Digital retargeting gives sponsors an additional way to stay in front of WALA's audience after visitors leave our website. Your campaign can continue reaching that audience across the web while providing measurable results.

Stay Top-of-Mind

Keep your message visible after someone leaves WALA.org.

Extend Your Reach

Add another layer of digital visibility beyond WALA's own website.

Measure Performance

Review campaign data including impressions, clicks and geographic delivery.

How It Works

From WALA.org to wherever your audience goes next.

Retargeting helps continue the connection after a visitor leaves the WALA website.

1

Visit WALA.org

Internet users visit the WALA website.

2

Leave the Site

The visitor exits WALA.org and continues browsing online.

3

See Your Ad

Your campaign can serve ads to that visitor across the web.

4

Click Through

The visitor can click your ad and land on your website or landing page.

More than exposure. Visibility you can measure.

Digital retargeting gives sponsors access to quantitative campaign information, helping you understand how your ads are being delivered and how audiences are engaging.

Campaign reporting may include:

Impressions Ad delivery
Clicks Audience engagement
Geography Where ads were served

Geographic filters can also help focus campaign delivery on a more relevant local audience.

Campaign Creative

Prepare your digital ads.

Sponsors provide final creative assets for their campaign. Current specifications and submission details should be confirmed with WALA before launch.

Accepted File Formats

Current WALA retargeting materials identify these accepted formats:

JPG PNG GIF

Universal Ad Sizes

Current WALA materials identify the following standard creative sizes:

300 × 250
728 × 90
160 × 600
180 × 150
Campaign pricing, availability, timing, deadlines and final creative requirements are confirmed directly with WALA.
An Additional Sponsorship Opportunity

Build another digital touchpoint into your WALA partnership.

Digital retargeting is designed as an add-on opportunity for organizations looking to extend their sponsorship presence and keep their message in front of WALA's audience beyond our owned channels.

Interested in adding retargeting? Contact WALA to discuss current options, timing and availability. Start the Conversation

Stay visible beyond the first website visit.

Contact WALA to learn more about digital retargeting, current campaign options, availability, pricing and creative requirements.

Contact WALA About Retargeting
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